AI Agent Takes Your Commission: Can Buyers Go It Alone?

Written By the WiRE - the Week in Real Estate
AI Agent Takes Your Commission: Can Buyers Go It Alone?
 

The real estate landscape is rapidly changing, driven by AI. A new proptech company, Homa, is now offering AI tools for homebuyers to complete transactions without agent representation or commissions.

Leveraging AI for CMAs and guiding buyers through closing, Homa questions the value agents provide, especially post-settlement awareness of fees.

But what's the catch? Can buyers truly go it alone, or is the human touch necessary for navigating complex deals and liability? This episode dives into the potential disruption and the reality of an "AI agent world".


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