AI Revolution: Transforming Real Estate Beyond Recognition
The real estate industry is undergoing a digital transformation with AI tools becoming more mainstream. Agents are now leveraging AI for marketing, communication, and administrative tasks, moving beyond traditional property descriptions.
Tools like Arty from Canopy MLS offer 24/7 access to MLS data, enhancing agent productivity. While concerns about AI remain, its correct use can significantly benefit agents. At the crux, technology's value depends on effective usage, blending AI's potential with human expertise. As AI becomes embedded in the real estate landscape, smaller brokerages must prioritize training to keep pace with this fast-evolving technology.
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